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Experience Cotton Fest in Lubbock, Texas

Written by: Lindsey Neas Calling all cowboys, cowgirls and country music lovers! William Clark Green’s Cotton Fest is an annual weekend-long music festival and a West Texas favorite. Cotton Fest attracts visitors from across the region to experience the family-friendly atmosphere and join in on the festivities including camping, corn-hole, cookouts and music. Explore admission

Where to Spend Happy Hour in Lubbock, TX

By: Jessica Merrill It’s five o’clock somewhere! Welcome to happy hour in Lubbock, Texas, where the glass is always half full. With endless options on every corner, sit back, relax and enjoy a discounted drink in the Hub City. The following locations will have you in Margaritaville before you know it! Scroll to the bottom

Stay in Style: Discover Lubbock’s Top Airbnb Experiences

By: Annie Kinnison and Avery Frazier Just the beginning of a long list of local Airbnbs, these properties are some of Hub City’s most popular stays. From eclectic escapes to cozy comfort options, consider staying in one of Lubbock’s best neighborhoods and book your Airbnb stay today! Home on the Range The Home on the

Lubbock, Texas Brewery Crawl

In 2024, Lubbock became a designated Brew City in the state of Texas! A craft beer destination, Lubbock is a place where the art of the brew is celebrated. With seven craft breweries within city limits, Lubbock’s beer scene is on the rise. From classic ales to sips inspired by local flavors, visitors can customize

Everything You Need to Know about Texas Wine, Hops & Shops 

By: Lindsey Neas The Texas Wine, Hops & Shops festival is one of Lubbock’s can’t-miss spring events. The festival takes place April 20th at McPherson Cellars in Downtown Lubbock. Here’s everything you need to know before you go: Ticket-holders will receive 10 drink tickets per person, encouraging sampling across the winery. Enjoy drink options galore

Welcome to Lubbock Playlist

You grab the snacks. We’ve got the playlist! Whether you’re on your way out to the Panhandle or you’ve got Lubbock in your rearview after a stay in the Hub City, we’ve got the ultimate Spotify playlist to make your car ride even sweeter. Inspired by the sounds and artists of the South Plains, our

10 Photos to Inspire a Trip to Lubbock, Texas this Spring

By: Jessica Merrill Experience the charm and grandeur of the wild west in Lubbock, Texas this spring! Whether you are looking to start the Texas High Plains Wine Trail, enjoy live music or explore the great outdoors, take a look at these photos, sure to inspoire a trip to the LBK.

Uncover Lubbock’s Wine Scene with the Texas High Plains Wine Trail

The High Plains AVA wine scene is a hidden gem to many. Did you know the region grows over 85% of Texas’ wine grapes? Now, you can explore the vineyards, wineries and tasting rooms that make up the area in an all-new way. Visit Lubbock just launched the Texas High Plains Wine Trail, perfect for

10 Lubbock Dishes to Taste When You’re Craving Comfort Food

You know the feeling. The one where you’re craving a warm hug of cozy flavors to satisfy your taste buds. A meal that brings back fond memories, offers a sense of stillness in an otherwise chaotic day and provides ultimate comfort. Indulge in these rich and savory dishes next time you’re looking for comfort food

How to Spend Spring Break in Lubbock

By: Jessica Merrill, Maggi Gallaspy From family-friendly activities to local eats and everything in between, the Hub City is a great place to spend spring break! Whether you’re based in Lubbock or traveling here for the first time, there is plenty to explore.  For spring break inspiration, check out our list of must-try food and

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