Attractions

Buddy Holly Center

This permanent exhibit is dedicated to the life and music of rock’n’roll legend, Buddy Holly. View memorabilia donated by family, friends, and fans. Hidden gem: Buddy’s glasses found at the site of the airplane crash. The Center also features a contemporary Fine Arts Gallery and Foyer Gallery.

Burklee Hill Vineyards

Cactus Theater

Originally built as a move theater in the 1930s, this iconic venue is home to diverse concerts, shows, and performances.

Caviel Museum of African-American History

Enjoy exhibits dedicated to celebrating art, culture, and identity with artwork from Africa and antiques donated by community members. Fun fact: the museum is named after the former owners of the building, Alfred and Billie Caviel, the first African American husband and wife to own and operate their own pharmacy in the U.S.

Cinemark Movies 16

Cinemark Tinseltown USA

Dave & Buster’s

Opening May 1, 2023!

English Newsom Cellars

Delight yourself in a tasting with gorgeous views and experience top-quality wine from this family owned winery. Must try: the Rainy, a delicious Malbec rose.

FiberMax Center for Discovery

Immerse yourself in the history of American agriculture through an array of interactive exhibits, including 71 pedal tractors, 700 toy tractors, and a replica blacksmith shop.

Llano Estacado Winery

See the bottling process from grapes to glass at the largest premium winery in Texas. Be sure to attend one of their wine festivals throughout the year. We personally love the Salsa & Sangria Fest!

Lubbock Lake Landmark

Named one of the top five destinations to see evidence of the first Americans by Smithsonian Magazine, experience a West Texas sunset and journey through a three-mile scenic trail during one of their night hikes.

Lubbock Water Rampage

Enjoy attractions like the wave pool, lazy river, and water slides and explore three worlds of adventure: Pirates Cove, Caribbean Adventure, and Future World. Order from the Snack Shack and sip on refreshing adult beverages at Captain Morgan’s Rum Point.

Main Event

McPherson Cellars

Winner of over 600 state, national, and international awards, this urban winery is located in a historic Coca-Cola bottling plant. Pro tip: attend their Patio Nights on Thursdays in the summer for wine and live music.

Moody Planetarium

Explore the exciting world of science and astronomy with the Moody Planetarium! Located inside the Museum of Texas Tech University, the planetarium offers an equal balance of education and entertainment with a wide range of shows from the study of stars and constellations to dark matter and black holes, to in depth looks at the

Museum of Texas Tech University

The Museum of Texas Tech University is a diverse and multifaceted cultural resource with six collecting divisions and 8.8 million objects. Collections are comprised of Anthropology, Art, Clothing and Textiles, History, Paleontology, and Natural History. The Museum features nine permanent galleries ranging from 20th and 21st century art and southwest Indian art to the study

Museum of Texas Tech University

The Museum of Texas Tech University is a diverse and multifaceted cultural resource with six collecting divisions and 8.8 million objects. Collections are comprised of Anthropology, Art, Clothing and Textiles, History, Paleontology, and Natural History. The Museum features nine permanent galleries ranging from 20th and 21st century art and southwest Indian art to the study

National Ranching Heritage Center

Dedicated to preserving the history of ranching at this 19-acre historical park, the center is home to 50 authentically restored structures. Can’t miss event: Candlelight at the Ranch in December.

Pheasant Ridge Winery

Home to some of the oldest vines in Texas, enjoy this dog-friendly winery with a glass of Dry Chenin Blanc in hand while you take in a West Texas sunset.

Prairie Dog Town

Established in the early 1930’s, this is the first protected prairie dog colony of its kind.

Premiere Cinemas IMAX

Science Spectrum & OMNI Theater

This is a unique, hands-on museum featuring interactive science exhibits. Bring the kids and experience Lubbock’s only public aquarium and catch an educational film in the Omni Theater.

Silent Wings Museum

See one of the few fully restored Word War II gliders in existence at this impressive museum. The Silent Wings Museum also features a C-47 airplane and a multimedia theater.

Stars & Stripes Drive In

This drive-in is ranked by TripAdvisor and the Travel Channel as on of the best drive-in theatres in the nation. Must try: a famous Chihuahua Sandwich before the show.

The Orchard

Home to 6,000 apple trees and 30 varieties of apples, stop by and visit the gift shop and Country Cafe for fresh apple pies and cakes. Fun fact: this is the only certified organic apple orchard in the state of Texas.

The Vietnam Center & Archive

Make an appointment to stop at The Vietnam Center & Archive for an in-depth history of hte Vietnam War. Explore millions of pages of material and tens of thousands of photographs, slides, maps, periodicals, audio, and books related to the Vietnam War.