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A Look Back on 2020 Through the Lens of a Local: Lacie Freelen

Hey there! For those who don’t know me, I’m Lacie Freelen. I manage the social media accounts for Visit Lubbock and the Lubbock Economic Development Alliance. Like my fellow marketing team, I’ve spent the last 12 months promoting Lubbock during these “unprecedented times.” Whether that was learning new ways to support the community through social

Local Holiday Shopping Guide

I am pleased to announce that I have finished all of my holiday gift shopping and if you are anything like me, this is a feat in and of itself. If you are the type that finishes by the end of October, please share with us how you do it. With a year like 2020,

Unconventional Artist: Sally Taylor

From established local breweries to up-and-coming hop shops, Lubbock has quickly become West Texas’ destination for craft beer. As a city that prides itself on its thriving music and arts scene, beer comes naturally. For Minnesota transplant and The Brewery LBK brewmaster Sally Taylor, creating the perfect brew is a true art in itself. We

A Spooky Hub City Halloween

Ghostly greetings Lubbockites! Lubbock is turning into a Halloween town this October 31st and it’s sure to get spooky. Whether you’re taking the kids to stuff their pillow cases full of candy, or having a night full of fright, we’ve got you covered. There are no tricks here, just treats! I’ve compiled a list of

Healthy Eats: Gluten-Free in the Hub City

By: Laurie Cypret Lubbock has endless options for those looking to avoid gluten and still enjoy a good meal – all you have to do is a little research. Lubbock has evolved quite a bit in the past six years. I am happy to report there are more gluten-free restaurants today than just 10 years

La Diosa Cellars: Vino, Tapas & Art

Imagine a place where acclaimed art adorns the walls, award-winning wine flows into thin, tall glasses, Spanish tapas transport your taste buds to a whole new world and soft notes are strung together in harmony from a guitarist picking his instrument by memory. Thanks to Sylvia McPherson (yes, the Mrs. to winemaker Kim McPherson), this

Two Docs Brewing in the 806

Just as lines on a paper come together for a drawing or the curve of a paint brush brings color to a painting, each piece of the creative process contributes to the finished product. It’s only fitting that the Arts District’s newest resident Two Docs Brewing Co. shares that same artistic eye for craft beer.

Shop Spotlight: Chrome

If you haven’t yet made your way to Chrome’s new location at 6701 Slide Rd, you need to ASAP! This classic Lubbock boutique will have you speechless with its new and improved look and locality. As soon as you walk through the glass door, you are welcomed by smiling mannequins dripping with designer clothing and

Discover the Local Farmers Markets

Ripe fruit, fresh veggies and friendly faces await you at Wolfforth Farmers Market. Held every Saturday throughout the year, rain or shine, locals and visitors alike can experience an authentic connection between farmers and local artisans.  Walking up to the Wolfforth Farmers Market for the first time, I was immediately blown away by the sheer

Cultural Crossroads
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