Halfway to the Slopes

This winter, plan your weekend getaway to the mountains and consider taking the scenic route! Whether you’re on the hunt for new skiing gear, a rest stop for the night or anything in between, the “Hub City” boasts the necessary amenities to serve as your basecamp before continuing north. 

At Troy’s Ski Shop, wax your board and grab a new pair of skis with bindings and boots for your rides down the mountain. Don’t forget lift tickets!

Bundle up with the winter sport must-haves like coats, gloves and hats! Whether you need an extra pair of goggles or hand warmers, this shop offers all of the necessities to make your day shredding fresh powder an unforgettable experience.

With its second location recently opened downtown on Broadway Street, Auld Brewing Company pours delicious craft beer from the bottom up to ensure each glass showcases the maximum volume of beer by eliminating the foam at the top. Order an IPA for a refreshing rest stop drink!

From one local legend to the next, Dirk West, the artist who brought us the beloved Raider Red, is featured at Lubbock’s newest fried chicken eatery started by his grandson, Chef Cameron West. From comics and portraits to perfectly breaded chicken and well-prepared oysters, the multi-generational talent comes to life inside this fried chicken restaurant.