Incorporating the host city into the framework of the meeting is an effective way to enhance the content of the conference.
Host in Local Hotel
While attendees might flock to flag hotels, consider a boutique hotel as overflow to showcase the destination. In Lubbock, the DoubleTree by Hilton offers a local flair through design and cuisine; meanwhile, just a few streets over, the Cotton Court Hotel pays tribute to the area’s cotton history.ย
Add Local Cuisine
Cuisine isย a tasty way to connect attendees to your host city, and locally sourced ingredients featured at Lubbockโs Cocina de La Sirena or at local food trucks do just that. In Lubbock, impress guests with the original food truck, the chuckwagon! For a nightcap, include a signature cocktail; you might learn an intriguing story like the creation of Lubbockโs classic Chilton.
Choose Location-Specific Oddities
Bring the culture of the region to life with attractions like the Buddy Holly Center and the National Ranching Heritage Center. You might even find local celebrities at places like Prairie Dog Town!
With specialty items like coffee, honey, and destination stickers, CVBs are a great resource to highlight the destination as well.
Each destination exhibits a unique character, giving insight to the nature of the community. Here people are eager to showcase the West Texas way of life.
By: Marketing Interns
By: Maggi Gallaspy
By: Maggi Gallaspy
By: Marketing Interns
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