10 Ways to Rediscover Lubbock

by: Maggi Gallaspy

Date Published: July 23, 2024

Rediscover the vibrant city of Lubbock, Texas, a place that has experienced remarkable growth and transformation in recent years. From exciting outdoor adventures to unique cultural experiences, Lubbock offers an array of amazing activities that make it an unexpectedly captivating destination. To new visitors, welcome! And to returning ones, welcome back! We promise the Hub City has only gotten sweeter during your time apart. 


Here are 10 exceptionally-Lubbock ways to rediscover our city. Ready?

01

Get a taste of the culinary scene with a progressive dinner

progressive dinner is the best way to experience Lubbock’s most popular dishes, drinks and desserts when you’re on limited time. Plus, the decisions are made for you when you follow our date night itinerary. 

02

Say ‘cheers’ to the up-and-coming craft brew scene

In 2024, Lubbock became a designated Brew City in the state of Texas! A craft beer destination, Lubbock is a place where the art of the brew is celebrated. Find your favorite pour with our Brewery Crawl.

03

Catch a show at the new Buddy Holly Hall

With an NC-15 sound criteria rating, every ticket is the best seat in the house! And trust us, you will want a seat. Not only does Buddy Holly Hall host local performances, touring comedy shows and more, but it has now welcomed Broadway performances to the stage!

04

Stop by a new-to-you shop

Hub City’s shopping scene is ever changing. During your free time, use our guide to the best shopping in town to find the right spot for you. From floral shops to fashion-forward boutiques and custom leather goods, there really is something for every type of shopper. 

05

Explore our interactive passes

With these free digital passes, visitors can explore Lubbock in a new way. Sign up for one (or all) of our experiences, and enjoy exclusive discounts as you earn points toward prizes. Check out the Lubbock Chilton Trail and Texas High Plains Wine Trail.

06

Treat yourself to a game of trivia

Game night culture in Lubbock is gaining popularity by the second. In Lubbock, you’ll find somewhere to play trivia every night of the week. Even better? It’s a great way to dive into the nightlife culture at our top bars and breweries.

07

Find a fun stay with Lubbock's growing Airbnb scene

From a converted service station to a Buddy Holly-inspired loft and refurbished silos, there’s an abundance of unique places to stay in Lubbock.

08

Enjoy the view of the newly renovated Jones AT&T stadium with a TTU football game

With a brand new South endzone and stadium upgrades, a game at the Jones should be on everyone’s Lubbock bucket list. Long live the matadors!

09

Listen to live music at one of our top venues

Lubbock is the Original Live Music Capital of Texas! It once was home to legends like Buddy Holly and Mac Davis. Today, it’s become a melting pot to all genres and talents. Find out where you can listen today. 

10

See the expansion of South Lubbock

With new shops at 114th and Slide, the luxurious Woodhouse Day Spa and top notch restaurants, South Lubbock is the new place to be! If you haven’t been to Lubbock in a while, you’ll definitely want to check out this area.

RECENT BLOGS