happiness is

Lubbock, Tx

growing nearer

and dearer

About

Visit Lubbock is Lubbock's official Convention & Visitors Bureau, which is dedicated to increasing the activity, sports, entertainment, meeting, and convention travel to Lubbock. Since 2004, Visit Lubbock has booked more than 3,579 events or conventions, resulting in 2.86 million visitors, 943,570 room nights, and $297 million in direct economic impact to the Lubbock area. From proposals and bids to attendance builders and marketing needs, we're passionate about making your stay in the Hub City a memorable one.

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meet your visit lubbock team

Meet the team dedicated to your experience in our city.

Natalia Moore

Human Resources Manager

Amy Zientek

Director of Community Development & Market Intelligence

Cerissa Olson

Director of Sales & Services

Elizabeth Espinoza

Senior Graphic Designer

Lisa Grinstead

Sales Manager (Associations, Government, Corporate)

Eric Launer

Sports Sales Manager

Brianna Parum

Sales & Services Coordinator

Ryan Lewis

Interim Marketing Director

Maggi Gallaspy

Marketing & Communications Coordinator

start a career with

Visit Lubbock

We are always looking to add passionate people to our team. Please inquire below about any available opportunities!

Open Positions

Sales Manager

Visit Lubbock is looking for an energetic Sales Manager to help market our city as a top convention, event and tourism destination. This role is perfect for someone who thrives in a fast-paced environment, excels in relationship-building, and is eager to travel the country generating new business opportunities.

Apply Now

Servicing Intern

Visit Lubbock, the Convention & Visitors Bureau, and Lubbock Sports are seeking a Servicing Intern. This employee will gain first-hand experience in how Visit Lubbock promotes economic development through conventions, tourism, and sports. Additionally, they will develop skills and insight into convention and tourism servicing, sales, marketing, and customer service.

Apply Now

About

Lubbock

From humble beginnings to being coined the "Hub City," Lubbock has become the booming epicenter of West Texas. Now home to 260,000+ people and over 7,000 businesses, we have become the city we always knew we could be and no one expected of us. Lubbock offers experiences in entertainment, art, and activities you won't find for hundreds of miles. Find out what everyone's been talking about. Stay awhile. We'd love to have you.

Learn More

The Rich

History

of the

Hub City

The story of Lubbock is a unique one. Some of it you'll find in history books… some of it you'll only find around here!

1909

The City of Lubbock is Incorporated

The City of Lubbock was born.

1914

The South Plains Fair Begins

The South Plains Fair is where our nickname, the "Hub City," was born. In 1914, people traveled from near and far to gather at the fair, comparing prize pumpkins and sheaves of grain and talking farming methods. Because of this, the community began calling Lubbock the "Hub of the Plains."

1925

Texas Technological College Opens

Now known as Texas Tech University, the home of the Red Raiders opened its doors in 1925. It offered degrees in nine career fields, and the school's first graduating class was made up of 26 students. The university now boasts an enrollment of roughly 40,000 students a year and is recognized as one of the top Division 1 schools in the nation.

1936

Rock 'N Roll Legend, Buddy Holly, is Born

Charles Hardin Holly, better known as Buddy Holly, was a singer-songwriter born and raised in Lubbock. He was later recognized as a pioneer of 1950s Rock 'N Roll, best known for his top hits, "That'll Be the Day" and "Peggy Sue," performed with his band, The Crickets. Tragically, Holly's life was cut short in 1959, at the age of 22, following a plane crash. That day is widely known as "The Day the Music Died."

1957

Lubbock Christian College Opens

Lubbock Christian College was the junior college that would eventually become Lubbock Christian University in 1987. At its conception, the private Christian school offered education to 125 students. Now, enrollment has grown to 2,000+ students annually and the university offers over 100 academic programs.

1970

Lubbock Tornado

On the evening of May 11, 1970, an F5 multi-vortex tore through Lubbock. The event caused $135 million in damage, making it the most costly tornado in U.S. history at the time. 9,000 homes were destroyed, and 26 lives were lost. To this day, the people of Lubbock and the surrounding areas remember and honor the lives lost to the natural disaster. On May 11, 2020, on the 50th anniversary of the tornado, the city unveiled its Tornado Memorial Park. Its purpose is to memorialize, honor, and recognize the victims of the tornado and the city leaders who rebuilt Lubbock, as well as educate future generations and visitors about that portion of Lubbock’s history.

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Our Travel Pocket Guide

Visit Lubbock Pocket Guide