The Flatland Film Festival is Upon Us

Written By Katherine White

October 21, 2014


For as long as I can remember, going to the movies was a way to take a break from the outside world and get totally lost in a story. Mix that with the aroma of buttered popcorn, a fizzy soda and the occasional sticky floor that temporarily glued your feet to the ground, going to the movies is one of my favorite things to do.

The Flatland Film FestivalFFF-11Now that my cinematic palate has grown to admire a plethora of genres, I’d like to take a moment to invite you to this year’s Flatland Film Festival that is hosted by the Louise Hopkins Underwood Center for the Arts (LHUCA). The four-day event will kick off on Wednesday, Nov. 12 with a showing of the hit film, “Hotel Rwanda,” at the Alamo Drafthouse. The festival also includes a variety of other independent films, including “Head/Heart/Feet.” My feet began to burn just by watching the trailer. Athletes that put their bodies and minds through these rigorous races are a rare breed.

Tonja Hagy, coordinator of marketing for LHUCA, agrees that the festival is something every film buff in Lubbock should attend at least once.

“Flatland Film Festival brings a big-city film festival feel to Lubbock. Our committee scoured film festivals all over the country to offer the best in independent films to our community. There is nothing else like it within a five hour drive.”

Now in it’s 10th year, the Flatland Film Festival offers a unique opportunity to attend meet-and-greet events with filmmakers, interact with fellow film lovers at special events after the show and above all; watch some great films at a number of amazing venues here in Lubbock.


Hagy is a firm believer that viewers will enjoy their experience if they turn off Netflix and let themselves think outside the Redbox.

“There are some excellent commercial venues to take advantage of here in Lubbock, but there is nothing like the electric atmosphere at LHUCA. The art on the walls, the fantastic Firehouse Theatre and a passionate, dedicated staff make this festival an excellent experience for all those who attend.”



When: November 12 – 16, 2014

Where: Various locations, including LHUCA’s Firehouse Theatre and Alamo Drafthouse.

Cost: $30 for a festival pass.

Phone: 806.762.8606



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